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Why digitalise?

  • Current challenges in the agri-food sector:
    • Supporting a rapidly growing population: 9.7 billion by 2050
    • Over a third of all food produced is lost or wasted each year
    • 26% of greenhouse gas emissions globally come from food production
    • Financial losses associated with food waste (over $230 billion) and food fraud (up to $40 billion)
  • Digitalisation and potential solutions
    • Increased productivity
    • Data-driven decision making
    • More efficient, transparent supply chains
    • Waste management and reduction
    • More sustainable, equitable agricultural practices


  • This module focuses on Blockchain technology, but it is important to remember that Blockchain represents just one useful tool within the wider digitalisation of the agrifood sector
  • Indeed, a certain level of digitalisation (e.g. level of technical literacy, reliable internet connection) is a prerequisite for the adoption of Blockchain technology
  • Blockchain is often most effective when used in conjunction with other advanced technologies (e.g. IoT, sensors, cloud computing, machine learning)


  • Digitalisation: the use of digital technologies to change a business model and provide new revenue and value-producing opportunities.
  • Internet of Things (IoT): a network of physical devices, vehicles, appliances and other physical objects that are embedded with sensors, software and network connectivity that allows them to collect and share data
  • Disintermediation: the removal of intermediaries from a supply chain.
  • Smart contract: a self-executing contract with the terms of the agreement between the two parties being directly written into lines of code.
  • Greenwashing: the act of providing the public or investors with misleading or outright false information about the environmental impact of a company’s products or operations.
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